Client
Cisco Films
Challenge
Create a solid brand identity for a filmmaker and photographer specializing in underwater experiences. The challenge was to convey the scale of his expeditions with sharks and other marine species, capturing the excitement, wonder, and human connection with the ocean, while positioning his work as a reference in the audiovisual field.
Solution
A comprehensive proposal was developed that included:
- Branding: Logo, color palette, and visual style inspired by the vastness of the ocean and the energy of marine life.
- Visual narrative: Definition of a communication tone reflecting adventure, respect, and fascination for the sea.
- Experience design: Graphic and audiovisual material that connects the viewer with the immersive feeling of diving alongside majestic species.
- Digital communication: Content strategy and online presence reinforcing the authenticity of Cisco’s storytelling.
- Web: Responsive website designed as a dynamic portfolio showcasing his work and facilitating contact with clients and collaborators.
- Social media: Visual curation and content planning to expand organic reach and connect with diving, film, and marine conservation communities.